With big-box retailers like TopShop, Zara and Tiffany & Co continuing to grow their presence in New Zealand, forward-thinking retailers have to find news ways to create unique and memorable customer experiences. It’s all about personalisation and keeping those customers coming back.
What are some of the best ways to do this? Through loyalty programs, gift cards, and the clever use of customer data.
Join other leading New Zealand retailers as our panel of experts discuss the future of loyalty programs and gift cards, and learn about the innovations that will help you stay ahead of your competition.
You’ll hear from Simon Rowles, VP Asia Pacific at Aimia, a global loyalty management company that designs, builds and operates loyalty programs for retailers including Westpac, Virgin, Coles and Ikea. And, we’ll be joined by Nathalie Moonlenschot, Business Manager for Loyalty at The Warehouse Group, who will share her passion for customer data, and expertise running one of New Zealand’s most successful loyalty programs.
What you’ll gain from this workshop:
- Best practice in segmenting customers to grow sales.
- How to generate customer insights (when you have none).
- Understanding the importance of transactions and interactions for your existing loyalty program.
- Innovative ways of using gift cards to increase sales and loyalty.
All the details:
When: 7.30 – 9.00 am, Wednesday 9th September. Breakfast served on arrival
Where: Bayleys Remuera (right across the road from VendHQ. Yes, we need a bigger venue!)
50 Remuera Rd
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Who should attend? Operations Managers, National Retail Managers, Rewards and Partnership Managers, and Store Owners.
About Cath Carlsen
Cath is Vend's Events and Sponsorship manager, and also our resident adventurer. Before joining Vend, Cath lived a sea worthy life on Super Yachts traveling the world and avoiding sea sickness. After retiring from the high seas she went back into the advertising game. She's a passionate party planner, surfer and loves to give plenty of banter. You can connect with Cath on Twitter, LinkedIn, or Google +.